One of the most key ways to make a project very successful is to make a framework plan that has clear aims and objectives, which is what a creative brief is all about. A creative brief serves as a blueprint that will make a project go smoothly from start to finish. It makes sure that […]
Marketing can be defined as the actions that a company performs to get more consumers to purchase the company products or services that the company renders through passing powerful messages to the consumers. Marketing objectives are to give unique features that the company has that other companies tend not to have through content, with a […]
Virtual Marketing is a form of online marketing which offers customer support for products or services. The goal here is to provide customers with an interactive experience. Unlike traditional marketing, customers can communicate with the business immediately. Virtual marketing is just one form of digital marketing. Digital marketing is an umbrella term that encompasses many […]
Should you enter into advertising? Let’s face it, the last thing that most people have in mind is essential oils. In fact, when they see a big sign with a man in a white coat saying they have instant relief from their problems, they cross the street so fast! You may want to know how […]
What is CTV advertising, and what does it mean for your business? CTV advertising means commercial television, and the acronym stands for commercial television. The term applies to any broadcast television ad campaign. Usually national or regional, and it’s very similar to the TV ads you see on cable-TV channels such as CNBC. Here, I […]
Like starting any other job, you start as a marketing intern to learn new things, make connections, and learn about marketing. While you’ll be assigned tasks to complete, what happens in the background may shape your skills more than any assignment. Here is our advice for marketing interns on making the most out of this […]
Introduction Social media marketing is a fast-growing field. Various companies see the benefits of integrating social media into their business. Some companies embrace social media and marketing techniques so much that they’ve redefined their job description to include social media marketing. Social media marketing is now a huge part of modern business. Businesses can advertise […]
Introduction Breakthrough Advertising Campaigns are long-term advertising strategies that build long-term brand awareness and recognition. Breakthrough advertising campaigns happen when you connect with consumers’ desires and emotions, not their logical thinking. Breakthrough advertising has a powerful effect. It triggers desire and emotion in the consumer and makes them want to buy. Breakthrough advertising campaigns are […]
Good evening. Today we will be talking about the different ways the role of a marketing manager has changed in the few years which has just passed. If you are a marketing manager or know someone in the field, it would do you all well to check this article out. To begin with, a great […]
AMC did something unprecedented in the movie theater industry. This is what we are going to discuss in this article. AMC TV Ads Movie theatres usually get their traffic from movie industries and studio advertisements of certain films. This has always been the norm; movie theatres never ran ad campaigns on TV or social media […]
